Terms of Service

Last updated: May 2026

Below are the terms governing the use of AgencyLens. We have tried to write this as clearly as possible, without unnecessary legal jargon.

What is AgencyLens?

AgencyLens is an online service that lets you monitor your marketing agency's activity in your Google Ads account. We only read data — we never make changes to your account. This is a fundamental part of our architecture and is enforced by automated security tests.

Trial period and subscription

  • You can try AgencyLens free for 14 days. During the trial period you have access to all functionality and no credit card is required.
  • After the trial period, you choose a paid subscription to continue using the service.
  • Subscriptions can be cancelled monthly. There is no notice period and no commitment.

Cancellation

You can cancel your subscription at any time via your account settings. Upon cancellation:

  • You retain access until the end of the current billing period.
  • Your data, OAuth tokens and collected audit data are fully deleted within 30 days after the end of your subscription.
  • Your Google Ads connection is disconnected immediately upon cancellation.

No changes to your account

AgencyLens exclusively reads data from your Google Ads account. Our code contains no write operations to Google Ads whatsoever. This is continuously verified with automated tests. You can also remove the connection at any time via your Google account settings.

Confidentiality and aggregated statistics

Your Google Ads data — campaigns, budgets, performance and change history — is your confidential business information. We never share or sell it in identifiable form, and it is never visible to other customers, agencies or any other third party. We may compile aggregated, de-identified statistics across our customer base (such as industry benchmarks), provided no individual customer, account, campaign or budget can be identified from them. Participation in benchmarks can be managed in your account settings.

Liability

AgencyLens provides insight and data, not advice. Decisions about your agency relationship are yours to make. We do our best to deliver accurate data, but cannot guarantee that the information is always 100% correct or complete. Specifically:

  • We are not liable for decisions you make based on our data.
  • Our liability is limited to the amount you have paid in subscription fees over the past 3 months.
  • We are not liable for indirect damages, loss of profit or missed savings.

Availability

We strive for high availability, but cannot guarantee 100% uptime. Planned maintenance is announced in advance. We are not liable for any outages at Google or other external services.

Changes to these terms

We may amend these terms. In the event of significant changes, we will notify you by email. By continuing to use the service after a change, you agree to the new terms.

Governing law

These terms and the use of AgencyLens are governed by Dutch law. Any disputes will be submitted to the competent court in the Netherlands.

Contact

Questions about these terms? Contact us at info@agencylens.io.